Operation: Budding Genius

How long before the popularity of Facebook fades? An article in the Telegraph, comments on the future of Facebook: Facebook at five: The toughest challenge is yet to come – Telegraph: “For many internet users, especially youngsters, having a Facebook account is as important as having a mobile phone. Social events are organised through Facebook’s pages, and it is used by millions to share photos and videos.
However, the next five years look a lot tougher for Facebook. The honeymoon period is well and truly over, and there is anecdotal evidence, at least, that ‘Facebook fatigue’ is setting in with some users. The greatest difficulty the website faces is ‘user stickiness’ – remaining sufficiently dynamic, interesting and relevant to retain its members”

An article in The Guardian: asks : Are government ministers allowed to poke, tweet and use social media? “This week, the government’s Power of Information taskforce set out a list of 25 urgent actions for the public sector machine – from Downing Street to local councils and NHS organisations – to take to embrace social networking, blogging and other such phenomena.”

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Exclusive report from Tech crunch, You Tube are currently making plans to allow the big media giants to profit from advertising revenue. This is a big step for the future of broadcasting and points the way forward in terms of the industry.

“Big media companies have always had a love-hate relationship with YouTube. They don’t know whether to sue YouTube for abetting copyright infringement or get in bed with it because it is the biggest Web video game in town. YouTube is trying to convince them that love is better than war by giving them a cut of advertising revenues from their videos that appear on YouTube, regardless of who put them there.”
read more on Techcrunch:

YouTube, the popular video sharing website, is set to challenge established TV broadcasters by offering its own live channels. The plans would enable YouTube’s millions of users to chat from their bedrooms, perform music or report on a breaking news story to a worldwide audience in real time. A birthday party or wedding could be broadcast live to family and friends who are unable to attend. The truly committed could start a 24-hour ‘lifecast’ of their daily activities reminiscent of television’s Big Brother.Read More| Technology | The Observer